Product Strategy & Roadmaps
Turning ambiguous business goals into product strategy, discovery, MVP scope, roadmap priorities and measurable product outcomes.
Profile
Product leadership for complex digital products and teams.
My large-scale fintech, banking and platform experience is the proof base. The work itself is broader: creating products, shaping product strategy, designing customer journeys and building teams that can ship. When needed, I also advise deeply on payments, acquiring, embedded finance and banking transformation.
What I Help With
Product Teams
Building flexible product teams, product operating models, squad roles, rituals, backlog governance and cross-functional delivery.
Digital Journeys & Onboarding
Customer journeys for individuals and businesses, activation funnels, KYC/KYB onboarding, product discovery and conversion improvement.
Fintech & Payments Domain Advisory
Practical advisory in payments, acquiring, embedded finance, B2C/B2B banking products and AI-enabled banking transformation.
Selected Proof Points
Product leadership methods proven in complex, regulated and high-scale environments.
- Built and scaled products from zero to national-level adoption.
- Led product strategy across ambiguous, regulated and multi-stakeholder environments.
- Built product operating rhythms connecting business, technology, operations and compliance.
- Designed digital journeys for retail customers and business clients across payments, accounts and onboarding.
- Launched acquiring and payment products from scratch and moved them from MVP to merchant adoption.
- Redesigned business account onboarding and scaled B2B transaction banking products.
Experience Highlights
OTP Bank Russia
Director, AI and Process Efficiency for banking transformation.
Ozon Fintech
Head of B2B Transaction Banking, including acquiring and business accounts.
Wildberries
Head of Fintech, building financial product capabilities inside a digital commerce platform.
NSPK
Executive roles in national payment infrastructure and real-time payments.
Advisory Boundary
Practical, senior and compliance-safe.
External advisory and fractional work is based on public-domain expertise, personal experience and general operating frameworks. I do not share confidential employer information, non-public strategy, internal data or vendor-specific terms.